Wednesday, 24 February 2010

HEAD, SHOULDER, KNEES & TOES

Tuesday, 23 February 2010

wHEAR

We was then set a project to design the identity for the previous sound project. Each groups track had to be accounted for. The design had to self explain the project and related to everyone's idea on sound and location.

The only way I could get my head around this project was to approach it in an abstract way where I could explain sound and location. I love to create patterns so I though I could design a pattern that would resemble sound waves, but also if looked at from a birds eye view, a map.
I also wanted the title to be a play on words I came up with the name wHEAR.....i dont think some people got it straight away but i wanted people to think about it, and also what the project ment.

I also wanted to produce a CD cover. I strongly believe in having a thing to have, hold read etc. But I wanted it to be cheap to produce and be a little quirky. So I made a CD cover that folds down from a poster for the project. I was really excited with the outcome and now can cover all my loose CD's in an easy Eco case..lol

IN HYSTERICS

This was a sound project where we had to use sound to explore the idea of location.


From our initial research we really liked to explore the sounds around the home and what made a house a 'home' idea. But this was found to be too broad. We got the best reaction to a part in the sound clip where we played laughter from the home, it really made people giggle and we thought this was a positive reaction.


This is the idea we decided to explore. We wanted to use laughter and explore the way it is infectious and the way it makes people go into the state of laughter. Our location was a place in the mind where you went, at the extremes of Laughter, 'IN HYSTERICS'.





IN HYSTERICS from Amy Jordan on Vimeo.

Saturday, 20 February 2010

The Anchor Pub



Saranac Lake

Fanzine

This is a one day project where we had to make a zine based on a word.
My word was connected so each page connect physically and also by word association.
I've also got an obsession with string at the moment so i had a chance to experiment with all different types of string. I LOVE IT!!!!

The thing I chose to concentrate on was the 15 Design Rules that were made about the Eames' legacy. I am also doing the volunteering elective which is teaching Graphic design to Primary school children. I think that these rules wil be a great basis to write my lesson plans on. I will have to break graphic design down to its basic form, which also relates to the Eames' ways of thinking about their work.

I've only got so far with this project. But so far i have presented 7 weeks of lessons to the children, each one relating back to the rules. Also in the evaluation lesson i got the children to come up with their own rules and it was nice to see the two sets of rules along-side eachother and also to see how much the children learnt about graphic design as it was a totally new concept to them.

I plan to make both sets of rules into really bright, simple classroom posters that I can then give back to the children and Millbank Primary School.

Ray & Charles Eames


Biographies
Charles and Ray Eames

Basic story is……
Charles (1907–1978) and Ray (1912–1988) Eames were American designers, married in 1941 (which was Charles second marriage) who worked in many fields of design including industrial designfurniture designartgraphic designfilm and architecture.  
They are perhaps best known for their chairs and furniture that was produced in the 1940s and 1950s using the mass production techniques they invented. But they also designed and created buildings, toys, films, multimedia presentations, exhibitions and books,

Most famous film is Powers of ten

Powers of Ten explores the relative size of things from the microscopic to the cosmic. Powers of ten demonstrates their ability to make science fascinating, attractive and accessible.

But the thing that really stands out from their story for me is the way they believed that design could improve people's lives, and the way that they wanted to teach others which was their main legacy. Even more the way everything was stripped bare to its function but still was elegant, witty, and beautiful. So I know I have to produce something very meaningful, but basic in a way, that tells us a little bit about them or their legacy.
Some things I thought I could use to start me off or to base my project around are some quotes I found throughout my research process 


The banana leaf parable

“..because I'm not prepared to say that the banana leaf that one eats off of is the same as the other eats off of, but it's that process that has happened within the man that changes the banana leaf.”

 He related the process of design to how the banana leaf is transformed into something ornate-decorated. So its something everyone has but the way you use it makes it what it is. It also makes us a group, we all have something in common as human beings what changes us is our possessions.


15 things Charles and Ray teach us

1. Keep good company

2. Notice the ordinary
3. Preserve the ephemeral
4. Design not for the elite but for the masses
5. Explain it to a child
6. Get lost in the content
7. Get to the heart of the matter
8. Never tolerate “O.K. anything”
9. Remember your responsibility as a storyteller
10. Zoom out

11. Switch
12. Prototype it
13. Pun

14. Make design your life… and life, your design.

15. Leave something behind.


‘the design style is to solve the design’


‘the abstract qualities of ordinary objects’


‘Design is a life tool and not a professional tool.’


‘Not all solutions are obvious, not everything can be solved with the first idea that comes to mind.’


Charles Eames died of a heart attack on August 21st 1970 and Ray died 10 years later on the exact day. Weirdly relating back to the film Powers of Ten.

The Beautiful Game

After much deliberation, we decided to go for our initial idea and do a modern twist on the Christmas Truce of 1914. Where British and German troops put aside the war on christmas eve for a game of footie.
After much talk we realised that most of the class was focusing on famous deaths or negative issues and we thought it was important to do something 'BEAUTIFUL'. When researching the event we found out that the troops, together rummaged through what they had to put together a make-shift ball. This was something we thought was a really nice was of symbolising the opposing groups coming together as one. This was the main focus of our project the making of the ball.

As christmas was fast approaching we thought that was a really nice way to get all the student is a festive mood,  to forget about all their studies for half and hour and unite together as a class for a fun filled festive game of football.




Words of the Weekend

Over the break and getting ready for my portfolio hand in I wanted to get the mapping project right as I felt that this was my strongest project yet.

I kept my initial ideas and carried on working with restrictions of colour and size, but chose to do this as type piece. I also added the equations at the bottom of the page as a reference,  from the feedback I was given it was the strongest part of the project. I feel a lot happier with the outcome and now see this as a finished piece of work.